Every leader should thoughtfully consider being an active blogger (consistently publishing posts). The act of writing and publishing has the potential to benefit yourself and others. Below are five convincing reasons why you should be blogging:
1. You are able to connect with other leaders
When you blog your online community of readers will expand over time. You will be able to connect with more like-minded people, leaders and, others in your field. During my years of blogging I’ve had the privilege of connecting with and even meeting other leaders in person. This would never have happened if I did not have a blog or was active on social media.
2. You gain new and fresh thoughts
I receive tremendous value from the process of writing a blog posts and from the comments people leave on my blog. The act of writing allows my ideas and thoughts about the topic to become crystal clear to me, be stored in my conscious for practical application, and be tested to see how strong it is within me or how well I’m doing in the area. Also, the original idea or though often expands into new and fresh ideas or thoughts. The comments my readers leave offers me (and other readers) their perspective and opinions of the topic. I have learned so much by reading and thinking about the comments people have written on my blog.
3. You improve your writing abilities
Writing is a form of communication. A blog provides you with the opportunity to develop your writing skills, especially if you have someone who edits your content and provides you with specific feedback. Since starting my blog I’ve seen a huge improvement in my writing skills. This has helped when it comes to the Backend of my Leadership Roles and in being promoted. Writing a blog can provide the same benefits to you.
4. You expand your influence
Starting to intentionally grow your blog allows you to expand your influence and impact more people. In The Leadership Mandate I write about the 5 main areas of influence, in one of those areas I said, “The internet is a powerful area of influence. In today’s internet driven society, everyone does or has the opportunity to influence people online through social media, a blog, or e-business.” You have unlimited potential when it comes to the number of people you can influence through a blog.
5. You increase in self-discipline
If you start writing and regularly post blogs you can increase your discipline. It requires self-discipline to consistently write, publish your content, and be active on social media. All of these things will strengthen your discipline bone and allow it to be easier to be disciplined in all areas of your life.
Question: Can you add to the list? Why else should every leader be blogging?
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